Working on something bigger?
CREATIVE DIRECTION / BRAND STRATEGY / DESIGN
I co-founded SONA, a Miami-based creative studio partnering with brands across hospitality, travel, wellness, and culture. As Creative & Brand Director, I lead brand strategy, identity, campaigns, content creation, social, and paid media from concept through execution—building cohesive brands and developing creative designed to drive awareness, engagement, and qualified leads.
Selected work
Melrose media
Web design - Refresh for Melrose Media
Redesigned Melrose Media’s website to reflect their bold, experiential approach to interactive murals and pop-culture collaborations. The refreshed look features a modern, darker blue palette for readability, paired with a light cream for ADA compliance and elegant contrast, ensuring a seamless and visually engaging user experience.
